Customer Referral Systems: Automation is Your Secret Key affiliate management, business development, customer referral systems, customer service, software-as-a-service 71 Responses » Aug 232011 This entry is part 2 of 3 in the series Customer Referral Systems You do good work, leaving a trail of satisfied customers behind you. Why not create an automated customer referral system whereby your customers can simply and easily refer you to their colleagues, peers, and industry associates?